Brand identity
Warehouse equipment
Sklad Service
Task
Create a new brand identity for brand Sklad Service, which easy to scalable if launching new destinations.
The brand outside did not respond to what was inside
Sklad Service is a company that sells shelves and equipment for warehouse logistics for over 14 years.

The existing identity was classic and conservative as usual as a typical B2B company.

When we meet with the team, we saw innovators who know what they want, love what they do, and always improving.
Before
After
We want to move away from classic design in the category. Companies with boxes, warehouse silhouettes, and trucks.

For a local client, it is quite clear that a company with naming Sklad Service sells warehouse services.
Social network post

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